← Back to the blog
Video marketing

Video production process with Rek House

The complete path from interview and brief to script, production, editing, feedback and final files.

1. Interview and brief

We begin with the business goal, audience and publishing situation. The brief becomes a shared source of truth for decisions, responsibilities and approvals.

2. Script and creative direction

Research is translated into a concept and script. A moodboard defines the visual world, while a shot list or storyboard makes the production logic visible.

3. Budget and pre-production

The scope is turned into a detailed plan covering team, equipment, cast, locations, set design, travel, licences and final formats. The schedule confirms when the client needs to make key decisions.

4. Production

The crew records interviews, performance, product and supporting footage according to the plan. Direction and production management protect both the story and the working day.

5. Editing and post-production

The editor builds the narrative. Sound, music, colour, graphics, animation and subtitles create the final experience. The client reviews consolidated versions in agreed feedback rounds.

6. Delivery

We export the master and required channel variants, check technical quality and organise the final files. The project can then become the starting point for a wider content library.